Kathleen is a Los Angeles-based retail space for artists and independent designers, featuring vintage as well as a curated vinyl collection. I was asked to develop Kathleen’s logo and color palette to be used on different brand applications. The overall feel of the store is colorful and eclectic, which is reflected in the hand-drawn logomark. A color palette of coral, sage, and mustard yellow reflects the colorful items sold within the store.
Kathleen is a Los Angeles-based retail space for artists and independent designers, featuring vintage as well as a curated vinyl collection. I was asked to develop Kathleen’s logo and color palette to be used on different brand applications. The overall feel of the store is colorful and eclectic, which is reflected in the hand-drawn logomark. A color palette of coral, sage, and mustard yellow reflects the colorful items sold within the store.